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Paid tool

Versium REACH

Data hygiene, enrichment, and identity resolution platform for marketing audience targeting.

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Intro

What is Versium REACH?

Versium REACH, developed by Versium Analytics (sometimes searched as verisum, versiam, verzium, or vercium), is an omnichannel marketing data technology platform. It serves as a specialized data provider to help marketing teams cleanse, enrich, and activate their B2B and B2C data. Using a proprietary B2B2C identity graph containing over 2 billion contact points and 2 trillion insight attributes, it provides data solutions similar to platforms like Lusha and Foursquare. The platform offers critical data solutions including email append, phone append, and virsian data skip tracing for deep prospect verification. By appending data such as a marketing hems hashed email or an advertisin hem, Versium allows advertisers to match offline lists with online digital profiles. This is particularly valuable for improving the meta custom audience match rate on paid advertising platforms, allowing organizations to execute precise account-based marketing and display campaigns with improved conversion efficiency.

Versium REACH at a glance
Starts at $0.05/match (Pay-as-you-go) or contact for annual subscriptions.12K monthly visitsPaid access

Category

AI AdvertisingAI Lead Generation
Best For

Best Versium REACH use cases by task, role, industry, and platform

These use cases show where Versium REACH fits best, ranked by fit score before popularity or pricing.

Data EnrichmentEnhance raw contact lists, lead profiles, and database records with accurate, updated, and missing business information.100Account-Based MarketingIdentify high-value accounts, customize outreach messaging, and orchestrate personalized campaigns across multiple channels to drive B2B pipeline.95Lead GenerationIdentify prospects, draft outreach, enrich account notes, and prepare follow-up sequences for lead generation.95B2B Lead GenerationIdentify potential business clients, extract contact details, and draft personalized outreach messages to build a healthy sales pipeline.90Data CleaningTeams handling data cleaning prepare cleaned tables, summaries from datasets, tables in research, reporting.90Digital MarketingCoordinate campaigns, landing page copy, audience notes, reporting summaries, and channel-specific marketing assets.85Email ScrapingExtract, organize, and validate contact details from web pages and directories to build clean lead generation lists.75
Pricing

Versium REACH Pricing Plans

Compare Versium REACH free options, Versium REACH paid pricing plans, and usage notes before you choose the best way to use this AI tool in 2026.

Starts at $0.05/match (Pay-as-you-go) or contact for annual subscriptions.

Free

5 free downloads, access to the full suite of Versium REACH data tools, data cleansing, enrichment, and audience building.

Starts at $0.05 per match

Designed for smaller volume needs, featuring volume discounts, free demographic insights on processed lists, and email support.

Contact Sales

Starts at 210,000 match credits per year, with annual billing, dedicated or online customer support based on tier, full API access, and access to the Marketing Star Essentials Package.

Free API Key

Dedicated customer support for API integration.

Pricing updated:Jun 12, 2026

Features

Versium REACH AI Features

Data hygiene and deduplication tools to clean prospect filesB2B and B2C data enrichment including firmographic and demographic appendsList and audience generation using a B2B2C identity graphContact enrichment features like email append, phone append, and skip tracingDeveloper portal with robust APIs and SDKs for platform integration
Pros & Cons

Versium REACH Pros and Cons

Pros

  • Provides access to a rich B2B2C identity graph with over 2 billion contact points
  • Flexible pay-as-you-go pricing option alongside subscription models
  • Enables account-based marketing and omnichannel outreach
  • Free trial allows users to download up to 5 records for testing

Limitations

  • Full API access and custom integrations are limited to higher tiers
  • Minimum credits for standard annual business accounts start at a high tier (210,000 credits)

Versium REACH FAQ

By appending critical identifiers such as marketing hems hashed email points, Versium helps marketers match offline contact data with online profiles. This directly supports efforts to raise your meta match rate and overall audience match rate meta for more efficient advertising campaigns.

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